Creating A Sustainable Yoga Business - Part 2



Want to create a sustainable yoga business that you love?


This is a follow up from episode #146, so make sure you check out that related conversation as well!


Today I'm sharing lots of tips on how to grow your yoga business in sustainable way. There are lots of tips here because there are lots of ways to do it, but only YOU know the best way for you to grow your dream business.


All these tips allow you to tap into your gifts and preferences plus you already have everything you need to be successful! No fancy equipment or systems needed here!


Let’s do this!



**This was also a podcast episode (episode #147. Use the player below if you'd prefer to listen to this message.




Know what success is for you in your yoga business

Know what enough is for you in your business and know what YOUR idea of success is.


Everyone has a different version of what is enough: Enough revenue, enough students, enough classes. Knowing what that success level is and how you define success is hugely impactful for creating a sustainable business. It's so easy to get caught up in needing more.


Once you figure out what it is that you want, it's time to put the blinders on and focus on that! It's easy to get sidetracked, but we have to learn how to focus in on what success is for us so that we don't get caught up in comparison or shiny-object syndrome.


This is the most important step. If you go awry on this one, we start chasing something that we originally weren't even concerned about. Please take the time to identify what success is for you and really hone in on it so you can stay focused.


Related podcast episodes:

  • Episode #133: How to deal with negative or limiting thoughts as a yoga entrepreneur

  • Episode #117: How to grow your business as a multi-passionate entrepreneur

  • Episode #143: Done is better than perfect - Let’s talk about perfectionism in your yoga business



Have a realistic mindset about yoga entrepreneurship

If I can share anything with you, it's the very honest truth that there are ups and downs to entrepreneurship.


You'll be riding a high for awhile with everything going great, seeing some level of success in your business. Then out of nowhere (or even gradually) something happens and we're back at the bottom.


It's this way for everyone. It will happen to you. You will have doubt, you will have negative thoughts, you'll have high revenue months and low revenue months. You'll have success stories and struggle stories. You'll have it all. We have to learn how to embrace that, which is really hard for some people.


On another note, don't let comparison get you. You have to figure out when this is happening and how to navigate it. It's okay to unfollow someone on instagram that gives you a sinking feeling in the pit of your stomach. Whatever you need to do to take that comparison away.


Remember that you don’t have to do it all and you shouldn’t try. Focus in. Don't look at what other people are doing - again, put those blinders on and hone in on your own path.


Related podcast episode:

  • Episode #138: Maintenance Mode: What it is, why it’s needed and how to navigate it as an a yoga business owner


Use 90-day goals and 90-day planning for your yoga business

Annual goals are great, but it’s too long of a time period. A lot can happen in a year! I recommend using 90-day goals and 90-day planning. It's much more impactful (in my opinion).